Blog
Practical, data-driven writing on SaaS retention — churn benchmarks, survival analysis, cohorts, and the revenue dynamics behind them.
Real, sourced SaaS churn and net revenue retention benchmarks for 2025 — by company stage, segment, and ACV — plus how to read your own numbers against them.
Read more →Real, sourced 2025 net revenue retention (NRR/NDR) benchmarks by segment, ACV, and company stage — plus the formula, why ACV is the only segmentation that matters, and how to read your own number.
Read more →An honest comparison of RetentionLens and ChartMogul — what each does well, how pricing works, and which one fits a Stripe-based SaaS that mainly needs churn and retention answers.
Read more →How RetentionLens and Baremetrics compare on focus, features, and pricing — and which one makes sense if your main job is to understand and reduce churn on Stripe.
Read more →ProfitWell Metrics is free — but it lives inside Paddle’s ecosystem. Here is how RetentionLens compares, and what the trade-off behind a free metrics tool really is.
Read more →The SaaS Quick Ratio in plain terms — the formula, where the 4.0 benchmark comes from, how to read your number by stage, and the caveat that makes it easy to misuse.
Read more →Real benchmarks for expansion revenue — what share of new ARR top performers get from existing customers, how it varies by ARPA and size, and how to use the number.
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