TL;DR
Baremetrics and RetentionLens are both Stripe-native subscription analytics tools that give you MRR, ARR, churn rate and cohort retention out of the box. The core difference: RetentionLens adds predictive churn (survival analysis / Cox model) and customer health scoring on top of descriptive metrics, and offers a 14-day free trial (credit card required — not charged for 14 days), whereas Baremetrics is a mature, polished dashboard focused on descriptive reporting and dunning recovery.
Baremetrics is one of the best-known Stripe analytics dashboards. It is mature, well-designed, and gives you a broad set of subscription metrics with very little setup. If all you need is a clean read on MRR, churn and growth, it does that well.
RetentionLens covers the same descriptive metrics, then goes one step further: it models which customers are likely to churn next using survival analysis, and surfaces that as health scores you can act on. It is built Stripe-first, with optional enrichment from CRM and support tools later.
RetentionLens vs Baremetrics: side by side
| Capability | RetentionLens | Baremetrics |
|---|---|---|
| Stripe-native setup | Yes — connect and backfill | Yes — connect and backfill |
| MRR, ARR, ARPA | Yes | Yes |
| Churn rate (revenue & customer) | Yes | Yes |
| Cohort retention | Yes | Yes |
| NRR / GRR | Yes | Yes |
| Predictive churn (survival analysis / Cox) | Yes | No — descriptive only |
| Customer health scoring | Yes | No |
| Dunning / failed-payment recovery | Yes | Yes (Recover) |
| Free tier | 14-day free trial | Trial only |
| Pricing model | MRR-based, scales with you | MRR-based |
When Baremetrics is the better pick
- You want failed-payment recovery (dunning) built in today.
- You value a long track record and a large existing user base.
- You only need descriptive reporting and want the most polished dashboard.
When RetentionLens is the better pick
- You want to know which customers will churn next, not just your past churn rate.
- You want a 14-day free trial to start before you commit budget.
- You want predictive churn and health scores without standing up a data team.
Frequently asked questions
Is RetentionLens a Baremetrics alternative?
Yes. Both connect to Stripe and report MRR, ARR, churn and cohorts. RetentionLens adds predictive churn modelling (survival analysis) and customer health scoring, and has a 14-day free trial (credit card required — not charged for 14 days), which makes it a strong alternative for teams that want forward-looking churn signals rather than only historical reporting.
Does RetentionLens do dunning like Baremetrics Recover?
Yes — RetentionLens includes automated failed-payment recovery (dunning) with smart retry scheduling and in-app recovery flows. Baremetrics Recover focuses on failed payments; RetentionLens also predicts and prevents voluntary churn using survival analysis and customer health scoring.
Can I try RetentionLens for free?
Yes. RetentionLens has a 14-day free trial (credit card required — not charged for 14 days), so you can connect Stripe and see your first retention insights before paying. Baremetrics is trial-based rather than offering a permanent free tier.
How long does setup take?
Both tools are Stripe-native, so setup is connect-and-backfill. With RetentionLens most teams get their first charts within minutes of connecting Stripe; predictive models need enough history (roughly 100+ customers and a number of churn events) before they activate.
Other comparisons
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Competitor capabilities and pricing change over time; verify current details on their site. Comparison last reviewed 2026-05-30.